Taller Grado Cero

Grado Cero is a branding project developed for a contemporary workshop concept rooted in creation from the essential. The brand is built around the idea that every project begins from zero, a starting point where form, meaning, and direction are shaped with intention.

The identity draws from the symbolism of the circle as an absolute beginning and a universe of possibilities, paired with a point that introduces direction and purpose.

This balance reflects the nature of design itself: organic, honest, and constantly evolving. Imperfection is embraced as part of the process, reinforcing a human and material-driven approach.

Grado Cero positions itself as a space for entrepreneurs, architects, and designers seeking clarity, collaboration, and a more intentional way of building ideas into reality.